Open new locations successfully

Every time a new restaurant opens, it’s essential for teams to hit the ground running. Successful promotions can create a successful launch that attracts new customers. But then it’s about your new location getting into the groove and delivering value to your business in a sustainable way.

Common issues for restaurants

After the initial buzz around a launch has subsided, new restaurants need to find their place in your restaurant set-up – rather than go off-track and exhibit maverick tendencies.

Efficient communication between headquarters (HQ) and a new restaurant location is crucial for optimising productivity and ensuring seamless dining experiences. Identifying common challenges and addressing communication issues is key to delivering greater company-wide efficiency.

Clear signs of challenges with launching new locations

Do these issues sound familiar?

  • Outdated information:
    Menu changes, promotions and other important decisions made at HQ fail to filter through to a new restaurant.
  • Operational inconsistencies:
    Staff at a new outlet don’t always get to hear about updates to the company’s standardised procedures – so fail to follow them.
  • Corporate information gaps:
    When important decisions are made at the company level, there’s no easy way for executives at HQ to be sure that everyone at every restaurant gets the message right away.
  • Poor morale:
    There’s an ‘us and them’ attitude that develops. Staff sometimes at a new location feel they work in isolation and their efforts aren’t appreciated by the wider business.

How to open new locations successfully with Syrve

Syrve’s technology introduces advanced tools to enhance communication between HQ and restaurant locations, boosting overall productivity.

Central platform: Real-time updates for everyone

Relying on company memos or people remembering to share news doesn’t work in the restaurant space. There needs to be one version of the truth – shared clearly and efficiently.

Syrve’s central platform acts as the communication hub between HQ and restaurant locations, reducing the need for phone calls, emails, or text messages – as well as manual configurations and updates. Important news, such as menu changes, promotions, or operational adjustments, can be communicated in real-time, ensuring all staff members are on the same page. This central platform streamlines communication.

Data sharing: Quick access to KPIs

How does the performance of your new restaurant compare to your existing locations? Restaurant business leaders need this information at their fingertips.

Syrve’s data-sharing capabilities enable HQ to easily access key performance indicators (KPIs) for each restaurant location in real-time. By automatically collecting and analysing data, HQ can identify areas for improvement and optimise operations across all locations. This data-driven approach enhances decision-making, leading to increased efficiency and performance.

Procedures: Standardised operations for consistency

It’s essential that changes to company standards, best practice, and working practices are followed precisely.

Syrve’s technology allows HQ to provide standardised procedures – and share them easily across all restaurants’ This ensures each outlet operates in the same way, making it easier for HQ to train new staff members and maintain operational standards.

The bottom line: Elevating restaurant efficiency

Good communications between HQ and new restaurant locations are vital for a brand’s focus, agility and performance. Syrve’s tools help to keep everyone connected and working towards the same company goals.

Let's talk. We can help.


We're passionate about your success.